Guararapes
 
History and Profile
Code of Ethics
Disclosure Policy


Q&A from Earnings Results Conference Calls
Q&A Session - 1Q13 Conference Call * (Portuguese Only)
Q&A Session - 4Q12 Conference Call * (Portuguese Only)
Q&A Session - 3Q12 Conference Call * (Portuguese Only)
Q&A Session - 2Q12 Conference Call * (Portuguese Only)
Q&A Session - 1Q12 Conference Call * (Portuguese Only)
Q&A Session - 4Q11 Conference Call * (Portuguese Only)
Q&A Session - 3Q11 Conference Call * (Portuguese Only)
Q&A Session - 2Q11 Conference Call * (Portuguese Only)
Q&A Session - 1Q11 Conference Call * (Portuguese Only)
Q&A Session - 4Q10 Conference Call
Q&A Session - 3Q10 Conference Call * (Portuguese Only)
Q&A Session - 2Q10 Conference Call * (Portuguese Only)
Q&A Session - 1Q10 Conference Call * (Portuguese Only)
Q&A Session - 4Q09 Conference Call * (Portuguese Only)
Q&A Session - 3Q09 Conference Call * (Portuguese Only)
Q&A Session - 2Q09 Conference Call * (Portuguese Only)
Q&A Session - 1Q09 Conference Call * (Portuguese Only)
Q&A Session - 4Q08 Conference Call * (Portuguese Only)
Q&A Session - 3Q08 Conference Call * (Portuguese Only)
Q&A Session - 2Q08 Conference Call * (Portuguese Only)
Q&A Session - 1Q08 Conference Call * (Portuguese Only)
Q&A Session - 4Q07 Conference Call * (Portuguese Only)
Q&A Session - 3Q07 Conference Call
Q&A Session - 2Q07 Conference Call * (Portuguese Only)
Q&A Session - 1Q07 Conference Call * (Portuguese Only)
Q&A Session - 4Q06 Conference Call * (Portuguese Only)
Q&A Session - 3Q06 Conference Call * (Portuguese Only)
Q&A Session - 2Q06 Conference Call * (Portuguese Only)
Q&A Session - 1Q06 Conference Call
Q&A Session - 4Q05 Conference Call



01. Why do we calculate EBITDA?
02. When was Guararapes founded?
03. What is the Group’s operating structure?
04. How many stores does Riachuelo have?
05. Why does Guararapes count with Fiscal Incentives?
06. What is Guararapes’ interest in its subsidiaries?
07. What is Guararapes’ social capital and how is divided? How many shares are effectively traded (free-float)?
08. Where are Guararapes’ shares traded?
09. What are Guararapes’ tickers?
10. When was Guararapes’ IPO?
11. What are Guararapes’ shares rights, advantages and restrictions?
12. What are Guararapes’ regulatory obligations with CVM?
13. How and where does Guararapes announce its information to investors and analysts?
14. What are Controller Shareholder, Majority Shareholder and minority shareholder?
15. How can I invest in the stock market?
16. How can I contact the Investor Relations Team?



01. Why do we calculate EBITDA?

EBITDA (earnings before interest, taxes, depreciation and amortization) is presented as supplemental information because we believe they are useful indicators of our operating performance and are useful in comparing our performance with other companies in the industry. However, EBITDA is a should not be considered in isolation, as a substitute for net income prepared in accordance with US GAAP, BR GAAP or as a measure of a company´s profitability. In addition, our calculations may not be comparable to other similarly titled measures of other companies.

02. When was Guararapes founded?

Guararapes was founded in 1947, when Mr. Nevaldo Rocha opened his first apparel store in Natal (RN), named ?The Capital?. By that time, the textile market was commencing to develop in the Brazilian Northeast, and Mr. Rocha decided to invest there. Gradually, the company established industrial plants and acquired several points of sales. In 1979, Guararapes bought Riachuelo department stores chain, expanding its business to the retail sector, currently responsible for the group’s main growth.

03. What is the group’s operating structure?

Guararapes. holds three manufacturing plants in Fortaleza, in the State of Ceará, where it produces flat cloth (denim and shirt factory), and three factories in Extremoz/Natal, in Rio Grande do Norte State (RN), responsible for the Company’s fabric and part of the shirt production.

Riachuelo’s stores chain positioned the Group in retail segment, where most of the company’s products are allocated and sold. The wholesale-retail integration is on of the company’s key advantages.

Additionally, the Group ventured on a new enterprise, Shopping Midway Mall in Natal, recently opened; and also owns a Logistics Company - Casa Verde Transportadora - that renders services to the Group’s companies assuring delivery to all stores in Brazil.

04. How many stores does Riachuelo have?

The chain in composed of 176 stores in Brazil, being: 84 in the South-East, 40 in the Northeast, 20 in the Middle West, 20 in the South and 11 in the North.

05. Why does Guararapes count with Fiscal Incentives?

The Company benefits from income tax incentives on the products it manufactures, conditioned to capital reserve per equivalent amount.

The aforementioned benefits granted by the extinct SUDENE are currently in effect and are applied to the results of products manufactured by the company, distributed as follows:

Fortaleza - CE:

a) Manufactured products: Weave shirts, pants, shorts and other pieces of clothing in jeans, with a 50% income tax reduction;

b) Trousers, sportswear pants, and cloth shorts with income tax exemption on the results of own manufactured products until the fiscal year of 2008.

Natal - RN:

Income tax exemption on results and weave shirts until the fiscal year of 2008.

06. What is Guararapes’ interest in its subsidiaries?



07. What is Guararapes’ social capital and how is divided? How many shares are effectively traded (free-float)?

The Company’s total capital is R$ 2,300,000,000.00 (two billion and three hundred million reais) divided in 62,400,000 (sixty two million and four hundred thousand) book entry no par shares, of which 31,200,000 (thirty one million and two hundred thousand) are common shares and 31,200,000 (thirty and one million and two hundred thousand) are preferred shares.

The free float represents 23.7% of the total capital and the Controller holds the remaining shares divided in 21,693 thousand common shares and 26,545 thousand preferred shares.

08. Where are Guararapes’ shares traded?

Guararapes shares are listed only in Brazil, on Sao Paulo Stock Exchange.

09. What are Guararapes’ tickers?

Guararapes ON (common shares) - GUAR3
Guararapes PN (preferred shares) - GUAR4

10. When was Guararapes’ IPO?

Guararapes carried out its IPO in 1970, to expand its steady growth, which had begun in the Holding company, and years later assisted to support Riachuelo’ acquisition.

11. What are Guararapes’ shares rights, advantages and restrictions?

Each common share provides a right to one vote in the General Meeting deliberations, being indivisible to the Corporation.

Preferred shares do not carry out voting rights to its holders, except in the foreseen cases in the law, however their holders are granted to:

a) Priority in the distribution dividends established in General Meeting, 10% (ten per cent) higher than dividend allocated to common shares;

b) Priority in capital reimbursement, without goodwill, in case of Company’s extinguish;

Shareholders will have preference rights to subscribe same class shares in the case an increase of the stock capital.

The preference right may be exercised within 30days, from the announcement day.

There will be granted no preference right for the shareholders whose interest in the Company is result of paid-in shares with Fiscal Incentives.

12. What are Guararapes’ regulatory obligations with CVM?

Guararapes, as a publicly-held company, has the same obligations that CVM requires to all publicly-held companies whose securities are traded on the Stock Exchange.

13. How and where does Guararapes announce its information to investors and analysts?

All the material fact, earnings releases and other announcements to Guararapes’ market are simultaneously post at CVM/Bovespa and on the Company’s Investor Relation website (http://www.riachuelo.com.br/ri), and forwarded by e-mail to whom have previously been registered to accept such information.

The completed finance statements are yearly published on remarkable newspapers. Quarterly financial statements, press releases, presentations, material facts and notice to the shareholders are available at the websites mentioned above in the IR section. Other information about the Company may also be found on BOVESPA website (www.bovespa.com.br) and at the Brazilian Securities and Exchange Commission - Comissão de Valores Mobiliários website (www.cvm.gov.br).

14. What are Controller Shareholder, Majority Shareholder and minority shareholder?

The controller shareholder is an individual, or a set of individuals, who holds the operating control of the Company, as consequence of total amount of common shares this investor(s) hold(s);

Majority shareholder posses the largest part of the company’s total capital. Therefore, the sum of common and preferred shares represents more than 50% of the company’s total capital.

Minority shareholder holds few common voting shares, for that reason this investor does not join the Company’s control.

15. How can I invest in the stock market?

You must look for a Broker. The Broker and Financial institutions count on professionals focused on the market, sectors and companies analysis, who may inform you about the right moment to buy and sell specific shares in order to achieve wealthier gains. Click here to access Bovespa Brokers’ list.

In addition to that, you may invest through Investment Funds, managed by a Bank or even by a Broker. It is worth noting that, in this case, the decisions are made by the Bank or by the Broker. Alternatively, you may to invest through an investment club, in which a group of individuals selects a Broker, to invest in a portfolio.

16. How can I contact the Investor Relations Team?

Guararapes Confecções S.A
Rua Leão XIII, nº 500
Jd. São Bento São Paulo-S.P.
02526-000

Flávio Rocha
CEO and Investor Relations Officer
ri@riachuelo.com.br

Tulio Queiroz
CFO
tulioj@riachuelo.com.br

Marcelo Oscar
Investor Relations
Phone: 55 11 2281-2137
marcelo@riachuelo.com.br


Last Update: May 21, 2013