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Between September 20 and 22, 2016, the International Conference of Livestock Producers (INTERCONF), Latin America’s most important intensive livestock farming event, was held in the municipality of Goiânia, in the state of Goiás. It is estimated that the event was attended by over 1000 participants. The speakers discussed beef consumption trends, the Brazilian beef market and its requirements, as well as the impacts of Brazil’s current economy on agribusiness, among other topics. According to Eduardo Moura, President of Assocon, promoter of the event, beef production has been driven by consumer needs. Fertilizantes Heringer believes in the development of Brazilian livestock and, for this reason, it was one of the sponsors of the event. Technical Supervisor Bernardo Coutinho de Almeida and Foliar Supervisor Lucas Rodrigues Rabelo attended the event.

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